SteelSeries is a Danish manufacturer of gaming peripherals and other accessories. Like every company looking to make an impact in their industry, SteelSeries was looking for ways to grow and increase brand recognition. So, they turned to a professional company that could deliver the right message to their audience. Whether an individual, organization or company, the right exposure can mean everything in today’s fast-paced and information-saturated world
Videos are a major solution in today’s marketing mix for businesses because people tend to remember what they see and hear. For SteelSeries, their video gained coverage across numerous online marketing channels including social media. As a result, SteelSeries increased its market share as a result.
The company that helped boost the sales and branding of SteelSeries is NewsWatch. NewsWatch TV airs a weekly broadcast on the ION network, and twice a month on the AMC Network. The successful series showcases informative stories that cover a wide range of topics that include things like finance, travel, breakthroughs in medicine, politics and policy issues, celebrity updates, issues that pertain to legal matters, and much more.
NewsWatch provides a positive forum and platform for people and companies to share information about the topics and issues that matter to them. More than 600 movie stars and entertainers have appeared on NewsWatch. NewsWatch reaches more than 96 million households across the nation, and more than 700 million viewers have watched its shows over a 25-year history. It holds the distinction of being one of the most successful independent news magazines on television.